Gibberish and Bullshit

Gibberish Gibberish Gibberish. Bullshit Bullshit Bullshit.

Lets just spew whatever we can so that we can say we wrote an article quickly. Let’s not do any real research for it, lets just spew garbage.

We are going to drive lots of people to our place with this wonderful exercise in Inbound marketing because if you write it they will magically show. Saying something of value and actually directed at what you are trying to get from hem doesn’t matter. Why would it? We can write about whatever and then take the fact that it got Retweeted by 20 people (all run by myself) and say mission accomplished I got 40 people to read an article that says absolutely nothing. But hey that’s Inbound marketing for you.

Why would you want to actually research whatever it is we are going to say, lets just go to mashable or techcrunch (no time to link I’m trying to be fast) and just look at headlines and then write a couple hundreed words on what I got from that headline. Screw reading the article. Screw understanding that the logic they used to justify that headline was complete garbage. Why would I want to disprove that which is obviously wrong when that would make my own ideas seem bad then? Why would I want to show that my profession is a complete joke that does nothing but convince people they need my snake oil to cure their marketing problems. Why?

Gibberish Gibberish Gibberish. Bullshit Bullshit Bullshit.



3 Responses to “Gibberish and Bullshit”

  1. finn says:

    Now That’s a good start.

    Speed blogging is derived from an art as old as writing. I just can’t imagine how the old sports journalists or wall st reporters ever did it. Simply amazing.

    Not everything needs to have in-depth research. Some is observational, some is exploratory. And, well, Ripsup.com wouldn’t be Ripsup.com if pure stream of consciousness rants were omitted from the word.

    Eventually you have to trust your education and experience on a point or two. And not every post needs to wade in the still waters.

    And when a post is giving last-second advice, the writer doesn’t always have to the canons of history to find some original, inspiring bit of wisdom to brush off and extol.

    And sometimes they do.

  2. ripsup says:

    It’s fine when the person has something of value to say, but when there is nothing to be said it’s just a waste of the readers time. To compare what you wrote to “old sports journalists or wall st reporters” shows a lack of real appreciation of what they did.

    And yes, there are times no research needs to be done when the person has actual knowledge of the subject at hand and a true understanding of the material at hand. But most of the time that is not the case, especially in “I agree with your headlines premise” blogging that makes it pretty obvious the writer does not possess the knowledge required to say what they did, especially when the author they are “me too”‘ing did not as well.

    That’s fine to trust your education, but if you consider most of what is posted a prime example of your education then maybe you need to reevaluate whether or not you actually have gained something worthy of that title.

    Then again, as I have been told, I hold things to a much higher standard then most. I’d argue I actually have a standard unlike most. :)

  3. TV_MA says:

    I think “rubbish,” should be thrown in somewhere as well.

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